When you take your business online, there’s a lot you have to think about. Your branding. Your website font. Your social media name. The colours of your logo. And that’s before you get stuck into any of the real marketing meat you’ll have to do too.
You sink a lot of time into getting established. It’s not necessarily cheap either. The trade-off is that you get your website up and running. However, by the time you’re ready to start boosting your name, it already feels like you’re on the back foot.
But you’ve still got work to do. So you sink resources into as many digital marketing methods as you can think of. PPC ads, SEO optimisation, content marketing, social media, etc., even though you’re not sure whether or not these practices will work for you.
By the end of your first month, you end up asking yourself a question: are your efforts actually doing anything for you, or could they just be going to waste? It’s a conundrum for many small businesses.
You want to be visible online, which means you need a powerful boost to your authority, expertise, and linkability. Well, fatjoe might just have the answer you’re looking for: link building.
How link building can benefit small businesses
Search engine algorithms prioritise websites that have something real, valuable, and original to say. A.k.a., they want users to come across authoritative results before anything else.
When you create content that puts these three factors first, you outline just how much expertise you really have. However, that doesn't mean you’re going to be found and clicked on just because you are an expert. You still need to highlight the fact.
That’s where link building comes in.
Link building has always been an integral part of SEO. Get your link on a website, share that website’s audience, highlight your expertise. The more your link gets out there, the more beneficial your efforts will be.
As a small business, it’s an incredibly effective way to both attract attention and signpost your substance to the search engine.
So where do fatjoe come in?
How fatjoe can help
fatjoe are the link building specialists. They offer full SEO services as a full-time agency, of course. But link building is their number 1 offering.
They’re been refining their link building service for 13 years now, and seem to have hit the jackpot with it time and time again.
But before we go any further, let’s dig a little more into fatjoe, who they are, and what they do.
Who are fatjoe?
fatjoe have been in the SEO business since 2012. They’re experts, pure and simple, in online outreach.
They’ve handcrafted an approach to online visibility that’s quick, effective, and brought results time and time again.
And it’s not just link building that they offer. You can also get:
- SEO
- PR services
- Content writing
- Video services (such as social media videos or explainer videos)
But as they’re the long-term authority on link building, let’s break down their backlink offering a little further.
Their link building services
Within their link building service, fatjoe offer a variety of outreach options for you to take advantage of.
Here are the services you can get underneath their link building umbrella:
- Blogger Outreach
- Niche Edits
- Infographic Outreach
- Grow - their managed backlink services
They also offer iGaming backlinks and Multilingual Outreach as well. All in all, it’s quite a varied platform for small businesses to use.
All link building orders have a maximum 14 day turnaround, so you won’t be waiting long for your linked content either.
What you should know about Blogger Outreach
Blogger Outreach is their ‘flagship’ service, and they’ve been running it since day 1. It’s guest posting in the best way possible, as fatjoe offer natural link placements that make sense for the blog, niche, and audience.
If you want visibility, this is the kind of link building to look into. With around 7.5 million blog posts published every single day online, blog posts are some of the most common links you’ll come across online.
Plus, blog posts allow for in-depth, quality content, more than social media or webpages do. If you want to be seen for your expertise, being linked in these posts has the best potential for boosting your online profile.
Prices start from £60, but can get up to £300+. This can be a bit pricey for a small business budget, but the higher end of the scale guarantees you a placement on a site with up to 60k in monthly traffic.
The pros of fatjoe’s backlink approach
- Domain authority and traffic is guaranteed using Ahref’s ratings.
- All blogger outreach is genuine. You won’t just buy a worthless link and be done with it. Real writing, real content, and a real blog are all part of the package.
- If you’re not happy with your link building, it’s totally fine. fatjoe run a money back guarantee!
- All links come with a ‘lifetime guarantee’. If your placement ‘dies’, it’ll be replaced for free.
Link building in 2025: what to remember
Being visible online is not easy. It’s becoming more complex with every update, with AI setting the foundation for what it means to rank in search results and be as discoverable as possible.
Link building is a powerful approach to online visibility. However, you need to make sure you’re partnering with a specialist that knows what they’re doing.
We’re happy to say that fatjoe have the outreach chops needed in the current search engine landscape. They know search results have changed and they’ve moved with the times.
Not only that, but they were set up to stay on top of the algorithm from the beginning. The team have expertise, the links they use have a range of domain authorities, and most importantly, their outreach is real.
Partnering with them for their link building service might just be a great use of your marketing budget for this year and next.
